GUCCI FOREVER

Gucci Presents: A Series Of Works In “Forever” Movements & Designs Directed By Chad Bentley.

The Forever Movements & Designs exhibit the multidimensional nature of timelessness. Spanning media, timeline, material and discipline The “Forever” Series dialogues with the miraculous and the monumentally mundane as an unlikely assortment of objects and stories showcase a contemporary quest for the fountain of youth. The collection of works share ownership of a moment, an idea, a feeling, a certainty, an understanding of forever.

Episode 5: Forever In Daydreaming

“Forever” in Daydreaming showcases the forever movements found in between and the creative foray into the void. This series highlights the monumentally mundane moments of freedom that only lost thoughts can bring you. These moments should be cherished, never forced and easily forgotten. Chad and Gucci highlight these important instances as the truest and most simplified essence of life. A view from the car window, a bird fluttering through the air or a wave crashing softly back into the sea with Daydreaming we are given the opportunity to remember and appreciate these fleeting instances of warmth and existential importance.